Click image in basket - shows large image w/ text squished

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bobr2k
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Click image in basket - shows large image w/ text squished

Post by bobr2k » Sat Dec 01, 2007 8:34 pm

Our Price: $20.00
Quantity:

* (min 1, max 100)

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_________________________

This format shows to the right of the large product image. I believe it would look much better if it was beneath the large image. What do others think? I don't think there's a way to do that with scriplets or style but am not sure.
Thanks for any help or ideas.
Bob R.
"Bills travel through the mail at twice the speed of checks." -- Steven Wright

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AbleMods
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Post by AbleMods » Sun Dec 02, 2007 5:56 am

I'm kinda on-the-fence about it. Some times I would like it better with a horizontal layout beneath the picture and a brief summary of the product to the right of the image.

But from a psychological standpoint, the page layout is correct. Humans always tend to visually scan a readable item in an inverted triangle shape starting from the upper left, moving to the right and then down and back to the lower left.
In the case of the product page, visual confirmation of the item is first priority with the price details being secondary. Last will always be the product information as it is usually lengthy.

Always lay out your most important subliminal messaging in the upper-left of your readable area as it will be the first item read by a human. The likelihood of something being read drops dramatically the further down on the page the message is located. Favor the left side over the right side for the important messages.

I've been studying the psychological aspect to product presentation this summer. There's some pretty interesting articles out there on web page design using this approach. I just wish I had the time to more effectively implement and test it.
Joe Payne
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