Need more formats to support for my marketing feed builder
Posted: Mon Sep 01, 2008 6:38 pm
I'm finishing up my super-duper CPC marketing feed file builder module this week. Basically it dumps your store catalog into an export file you upload to a particular Cost-Per-Click (CPC) search marketing engine.
AC7 supports three formats already, however the filtering options are more limited than what I need. So I wrote my own routines and added some new formats to support. Now I can make marketing feed files specific to certain vendors, specific price ranges or even both. Eventually it will support "Campaigns" where all the settings for the feed construction are saved to a "Campaign" for later retrieval. This will help immensely with maintaining a consistent CPC marketing program. Just select the campaign name and say "Go" - everything will be built just like the last time.
Anyone know of any other formats I could support?
PriceGrabber.com is out, they don't offer auto-categorization so you'd have to manually associate every category in your storefront with their category list. Great if you have 5 categories, bad if you have 210 like me
MSN Live is out, I couldn't even get it to work last time and it took 3 weeks for them to tell me it failed. You read that right, 3 weeks. If someone has used them recently and found better success, PM me your experience and I'll reconsider.
Features include:
AC7 supports three formats already, however the filtering options are more limited than what I need. So I wrote my own routines and added some new formats to support. Now I can make marketing feed files specific to certain vendors, specific price ranges or even both. Eventually it will support "Campaigns" where all the settings for the feed construction are saved to a "Campaign" for later retrieval. This will help immensely with maintaining a consistent CPC marketing program. Just select the campaign name and say "Go" - everything will be built just like the last time.
Anyone know of any other formats I could support?
PriceGrabber.com is out, they don't offer auto-categorization so you'd have to manually associate every category in your storefront with their category list. Great if you have 5 categories, bad if you have 210 like me

MSN Live is out, I couldn't even get it to work last time and it took 3 weeks for them to tell me it failed. You read that right, 3 weeks. If someone has used them recently and found better success, PM me your experience and I'll reconsider.
Features include:
- Filter by Minimum and Maximum Price
Filter by Specific Vendor
Explode Variants into separate products
Auto-add AC7 Affiliate tracking code to product URLs
Auto-add 3rd Party Affiliate tracking code to product URLs
Choice of using product Summary or Description field
Choice of including/excluding out-of-stock items
...Suggestions welcome
- Google Base (Using XML)
Yahoo Product Submit
Shopping.com
Shopzilla.com